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THE M&E EVENT THAT SPEAKS HOME TRUTHS TO HOSPITALITY.

Join the "Truth Tribe"

 

Join a community that’s challenging the old ways of hospitality.

Exclusive discounted ticket | Early speaker & content reveals | FREE State of the Nation report | FREE 3-month Venue Performance subscription

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Speaking home truths to hospitality

 

A brand new event for meetings and event professionals working in venues and hotels. A safe space to share your experiences, hear from experts, and embrace new ideas. Yes, it will push you out of your comfort zone - but , as we know, nothing grows there!

For too long M&E has been sidelined; overshadowed in hotels by beds and overlooked elsewhere due to misunderstanding. Decisions have relied on gut instinct and opinion rather than facts.

It's time to challenge old assumptions, uncover truths and debunk myths.

Growth starts with the truth!

Truth rooms...

Understanding the Truth Room flow:

Sessions are centred around 3 tracks — People, Strategy, and Tactics — and follow a journey we call the Truth Path. Each track proposes a "home truth"... "it's not that, it's this"... then follows the truth path for each session. They will challenge assumptions, reveal deeper insights, and offer practical tools you can take back to your business. No matter which track you follow, or if you want to mix between them, every session fits into this clear, structured truth path:

🧨 Debunk = That's a myth

💡 Reveal = Here's the truth

🔁 Reframe = Let's rethink it

🛠 Do = Here's how

 

1) PEOPLE...

"It's not a staffing crisis. It's a value crisis."

Your people aren't leaving hospitality - they're leaving you.

Debunk

The reason people stay? It's not pay - it's their purpose.

Reveal

Hosts not staff: build roles around purpose and pride.

Reframe

Build your EVP: A mini lab for careers worth having.

Do

2) Strategy...

"It's not a plan. It's a choice."

A "strategic plan" is a list. Why most strategies aren't strategy.

Debunk

Play to win, not just to not lose.

 

 

 

 

Reveal

Forget loyalty. Build memory.

 

 

 

Reframe

Design your brand's "where to play/how to win".

 

 

Do

2) Strategy...

"It's not revenue management. It's arelationship management."

You don't yield your way to revenue. You create value first.

Debunk

It's not UX, it's guest choreography.

 

 

Reveal

Forget frictionless. Design for memorability.

 

Reframe

Build your guest-first playbook.

 

 

 

Do

Keynote speakers...

A group of coworkers talking in a recreational space

Keynote speaker, company

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Jane Pendlebury_headshot2

Jane Pendlebury, CEO - HOSPA

Jane will be introducing a new hospitality professional development course. As CEO of HOSPA, Jane is an enthusiastic supporter of hospitality and always remains a positive advocate for the industry! 

Jason Gutteridge_headshot

Jason Gutteridge, venuedirectory.com

Jason hosts a no-nonsense panel of straight-talking M&E experts, setting the tone for the day's HOME Conference. Expect sharp insight, real challenges, bold opinions, and honest debate that will energise the day.

Peter_headshot

Peter Heath, Venue Performance

Venue Performance is a benchmarking service for meetings and events venues & hotels. The platform benchmarks performance against the market and competitors with bespoke reports.

Speakers include "Tribe Leaders" from...

Event Timetable...

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